Have you ever thought about why we always crave good clothes? It is because we all want to look good. When we go out, we want people to look at us, pay attention to us and take note of our appearance. Which makes the demand for good-looking clothes even more. In this brief fashion article, you will be introduced to what are kawaii clothes and the different types of kawaii clothing styles you can opt for.
What Are Kawaii Clothes?
‘Kawaii’ is a Japanese word that loosely translates to ‘cute’ in English. The Kawaii clothes movement began in Japan back in the 1970s. This trend characterizes colorful clothes that look cute and give a sweet appearance to the people who don them. While this trend started way back, it continues to remain in existence. It does stand out from other trends quite visibly, but many trends have taken various aspects from it. Let us take a look at the different sub-categories of this trend.
- Lolita – Lolita is one of the most popular and controversial forms of the trend to have existed. The main reason it garnered so much attention was the fact that it takes its name from a Russian novel named ‘Lolita’ which had pedophilia as a theme. However, the main highlight of the trend was its inclusion of the Victorian era theme along with itself.
- Kimo Kawaii – Another noteworthy sub-category of the kawaii is the kimo kawaii. It is a subgroup under kawaii that tries to hit the right spot between cuteness and creepiness. It is probably the most unconventional kawaii clothing group.
- Decora – Coming from the word ‘decoration’, decora is the most childish form of kawaii clothing that plays with colors and accessories. It gained major prominence in the mid-2000s.
Although it does not have as much any more hype as it used to, kawaii is still remembered for the impact it had.
